06 Jul Students craft plans to increase Tri‑Cities millennial tourism
Posted at 15:17h
in Academic Affairs, Business, frontpage, profile, Student, student stories, WSUTC News
COVID-19 turned the team project in Joan Giese’s Marketing Management 495 class on its head. The assignment required students to develop strategies for bringing tourists in their 20s and 30s to the Tri-Cities in Central Washington. But as the project got underway, the state’s “stay home, stay...